According to the December 2018 findings, the supplements category had the highest share of fake product reviews on Amazon, with a reported 64 percent of reviews being considered fake. Coming in second was electronics, which had a reported 61 percent of its reviews being fake as well.
Are Amazon reviews real or fake?
Although many reviews on Amazon are legitimate, more and more sketchy companies are turning to compensated Amazon reviews to inflate star ratings and to drum up purchases. Buying the product makes it tougher for Amazon to police the reviews, because the reviews are in fact based on verified purchases.
Are Amazon reviews to be trusted?
Amazons listings often have hundreds or thousands of reviews, instead of the handful found on competing marketplaces. But many of those reviews cant be trusted. In recent months, fake reviews have boosted sales of unsafe products and hurt business for legitimate sellers, causing huge brands to sever ties with Amazon.
What is Amazon doing about fake reviews?
Last year, the company removed 200 million suspected fake reviews before they could be posted to pages for products listed by one of 1.9 million third-party sellers on the platform. The companys algorithms sweep the site for suspicious behavior, like a cluster of new customer accounts that review the same products.
Which is the best review site?
25 Review Sites to Earn More Customer ReviewsAmazon Customer Reviews. Amazon isnt just one of the first platforms to accept customer reviews. Which? Angies List. ConsumerReports. Tripadvisor. Yelp. Google Customer Reviews. Foursquare.
Why did Amazon ban my reviews?
We determined that you have violated the Amazon Community Guidelines. As a result, we have suppressed all of your reviews, and you will no longer be able to post reviews on Amazon.com. Customer Reviews are meant to give customers unbiased product feedback from fellow shoppers.